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Back to Basics
Respond to companies’ urgent need to better grasp their multichannel, multitier online marketing efforts and face internal pressure to have it make more budget sense.
Our Solution:
Provide the same high quality service as before.
Knock off the agency fee.
Strategy –
Dive into your company’s history and understand your past, present and future goals. Define a successful media plan that ensures lead generation and reaches an approved range of your targeted objectives.
Deployment –
1. Edit and resize corporate creatives (minimum
investment is limited to 3 creative concepts).
2. Obtain existing keyword lists.
3. Launch media & search campaigns.
Management –
1. Weekly campaign management and updates to
ensure we do not lose sight of objectives and are
targeting desired metric levels.
2. Monthly audit reports that allow you to validate
results, spends, and bottom-line-profits.
3. Quarterly briefs that highlight the scope of
objectives, the overall and segmented performance
of the online marketing mix by channel, a year in
review historical comparative, and the online
marketing considerations for the following quarter.
Ready to get started?
Contact us so that we may walk you through next steps.
Note:
*Attribution Modeling & Management is a concept that takes aspects from statistics, finance and economics. It parts from defining a model that considers all marketing variables (chats, emails, site, displays, traditional, etc), assigns a weighted value to each variable based on the relationship and availability of quantifiable metrics (impressions, circulation, transaction, life-cycle, etc.), and determines the ROI contribution that each variable had in a particular time. We can work with your team to help define and manage this data and enhance your online marketing decisions. However, this service is subject to investment levels and contractual commitments.
**Tracking and web analytics tools, with the exception of Google Analytics, will be charged separately or through the certified third party provider.
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